How to Create an Application Funnel Using Kajabi
Step - By Step Overview
1. Set Up Sales Landing Page
Your sales page is the first touchpoint in your application funnel. Here, you will introduce your program and explain the benefits of applying. Ensure that your sales page is compelling and clearly communicates the value of your offer. (You can check out our custom landing pages in the shop here).
Tip: Use high-quality images and testimonials to build credibility and trust.
2. Create the Application Form
In Kajabi, you can create a custom application form to gather necessary information from your applicants. This form should include fields for contact information, relevant questions unique to your course program, and any other details you need to make your assessment.
Tip: Keep your form concise yet comprehensive. Too many fields can deter applicants, but too few might not give you enough information.
3. Automate the Application Process
Once the application form is submitted, you can set up automated email sequences to acknowledge receipt, provide further instructions, and request additional information. These automations ensure your applicants are kept informed and receive the correct next steps.
Tip: Personalize your automated emails to make applicants feel valued and appreciated.
4. Review and Manage Applications
You can also create automated notifications for you and/or your team with the details of the application making it easy to review and approve or deny the application. With Kajabi's CRM tool you can approve and deny applicants with a simple click of a button.
Tip: Create tags and segments to organize applicants and streamline your review process.
5. Schedule Interviews or Next Steps
For those who pass the initial review, you can automate the scheduling of interviews or the next steps in the application process. Kajabi’s integration with calendar tools makes this a breeze.
Tip: Send reminders to ensure applicants don’t miss their scheduled times.
Why an Application Funnel is Beneficial
Efficiency: Automating the application process saves you time and reduces manual tasks.
Quality Control: An application funnel helps you screen candidates effectively, ensuring only the best-fit applicants move forward.
Enhanced Experience: A streamlined, professional application process reflects well on your brand and improves the applicant’s experience.
Get All the Details with Our Application Funnel Kit for Kajabi
While this overview gives you a solid starting point, the full potential of your application funnel is unlocked with our Application Funnel Kit for Kajabi. Our kit provides:
Detailed setup instructions
Customizable templates
Advanced automation strategies
Best practices for managing applications
Ready to streamline your application process and attract high-quality candidates? Check out the Application Funnel Kit for Kajabi!
Creating an application funnel in Kajabi doesn't have to be complicated. With the right tools and guidance, you can set up a process that not only saves you an insane amount of time but also ensures you attract the best applicants. See what a difference it makes in your course business! For more tips on build your course business make sure to subscribe to the weekly newsletter.
by Christina M Hooper
Christina is the founder of CMH & Company where she supporting coaches and services based business through design and business strategy. She is an advocate for simplifying business and creating your own path to wealth.